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It’s time to unlock insights for your brand powered by 7REDiQ

Deterministic data driven insights has shifted from ‘what we think’ to ‘what we know’ about consumers. 

7REDiQ has emerged as the most powerful data visualisation platform, attracting a growing number of agencies and direct clients to harness its capabilities.  

Understand the audience

Even in today’s data driven world, many brands do not have direct customer access or access to data partners to help unlock insights against their own consumers.

7REDiQ is helping brands have a better understanding of behavioural traits to understand life motivators and brand affinities across active, lapsed or prospective consumers.

Explore what 7REDiQ can do for you.  

So how doesit work?

1
7Addressable
Activate deep customer insights across mobile, web and CTV, using first party login data to unlock the power of deterministic data to complete the picture.
2
7BYOD
Lets you bring your own data to match with SWM’s high-quality 13.5M+ verified users to amplify or exclude audiences and get the outcomes you want.
3
7Fusion
Overlays data with content consumption to gain a better understanding of what audiences are doing, thinking and feeling.  

We can deliver insights as a service

7REDiQ continues to lead the way when it comes to knowing more about Aussie shopping habits and their future drivers of intent.  At Seven, we believe in helping marketers and brands.

That’s why we’ve opened up 7REDiQ for brands to connect with over 13.5M+ registered users, along with some of Australia’s leading lifestyle and financial datasets wrapped up as “insights as a service”, giving you deep analysis and actionable takeaways to help with better channel planning, along with total TV.

Access to meaningful data from trustful sources

Your brand can unlock the most meaningful insights underpinned with deterministic data sets across FMCG, Auto, Finance, Live Events but also access to insights from VISA card holders across 40 merchant categories.

Our ground-breaking development in this area marks the first time VISA has joined forces with a media owner to not only provide new insights for activation but also offer unparalleled rich consumer data to advertisers. Our strategic data partner collaboration has propelled the evolution of 7REDiQ, enabling agencies, brands, and marketers to access unprecedented insights into Seven’s 13.5M+ registered consumers.

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7REDiQ has emerged as the most powerful data visualisation platform, attracting a growing number of agencies and direct clients to harness its capabilities. Many brands and agencies have taken up the opportunity to tap into the vast pool of consumer insights offered by 7REDiQ to craft highly targeted and effective campaigns.

Andrew Brain, Director of Audience Development & Growth
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