After growing more than 30% this year, 7plus is set for a massive 2025. Already the market leader in free video on demand and FAST channels, 7plus will step into next year with a powerful line up of new content.  

7plus is not just a BVOD service. It has moved far beyond that. It is premium digital video, with premium content across entertainment, sport and news. It’s a premium user experience and ad experience, with less than six minutes of ads per hour on exclusive VOD. It’s a true streaming service, but with daily audience scale.  

The arrival of AFL and cricket on 7plus means that the two most popular sports in Australia will be available to stream, for free, for the very first time.  

The new 7plus-first strategy for new overseas programming will see a premium new series launch on 7plus every single month from right now – starting with Murder In A Small Town this month – and across all of 2025.  

The launch of 7plus Sport in September represented the most significant change in Australian sport in decades. All Australians are now able to watch AFL and cricket anywhere, at any time, and on any device. Live and free. To say it is a game-changer for fans, sporting organisations and advertisers is a massive understatement. 

AFL and cricket will bring new, high value audiences to 7plus. And we already know from the AFL Grand Final and other sports that these audiences do not cannibalise the broadcast audience. They are new, younger and often hard to reach. 

The growth of 7plus is underpinned by its premium content library and first-run exclusives, as well as Seven hits such as Farmer Wants A Wife, The Voice, Australian Idol and My Kitchen Rules; overseas drama series; exclusive content; and the most streamed drama in Australia: Home and Away.  

Seven pioneered FAST channels in Australia and 7plus now has more than 50 channels, the viewing of which has jumped more than 30% this year.   

7plus follows a strategy that balances bonfires and fireworks. Bonfires are the library content, the show people watch every day, and they are growing. The first-run exclusives are the fireworks, the shows that deliver audiences spikes and bring new people to 7plus.  

It’s a strategy that is working.  

More than 40% of 7plus’ active daily users only watch 7plus exclusives: premium library or first-run content, on demand. They treat 7plus in exactly the same way they treat a paid streaming service. And now with one new ‘firework’ a month, that number will grow.  

Half of the content on 7plus is exclusive to the platform, including the best of overseas content from key partners such as NBCUniversal, Disney, ITV Studios and Sony.  

New exclusive content on 7plus in 2025 includes Suits: LA, Grosse Pointe Garden Society, The Hunting Party, The Americas, St Denis Medical, Doc, Ludwig and The Crow Girl. Returning overseas favourites include The Rookie, 9-1-1, 9-1-1 Lonestar, The Irrational and Alert: Missing Persons Unit, plus 7Bravo shows including Below Deck Down Under, Below Deck, Below Deck Mediterranean, Deadly Waters with Captain Lee, Paris & Nicole: The Encore and Real Housewives of New York City.