7Rewards is available as a free mobile app, 7Rewards will enhance customer engagement and advocacy among Seven’s audiences by unlocking savings while supporting local businesses and communities.

The new program also strengthens brand-audience connections, enabling Seven advertisers to deliver personalised discounts and exclusive local and national offers across dining, travel, retail, leisure and kids activities, and more.

7Rewards is integrated into Seven’s market-leading audience intelligence platform, 7REDiQ, which combines Seven’s first-party data of 13 million registered and addressable 7plus users with extensive second-party data partnerships in privacy-complaint, de-identified and aggregated dataset format.